Business Model Change · September 30, 2024 · 🔴 High Impact

Beachbody announced on September 30, 2024 that it would convert its multi-level marketing model to a single-level affiliate program, effective November 1, 2024. The pivot came alongside a 33% workforce reduction (170 employees). Former coaches who built multi-level teams lost residual income from their downlines. Previous income disclosure revealed 57% of coaches earned $0 annually, and only 1% earned more than $10,000/year.

Company: Beachbody / BODi →

Source: Business Wire, Investing.com